Over the last two days we have looked at the headline figures and a detailed breakdown of the Pay-What-You-Want experiment but what conclusions can we draw? Pay-What-You-Want The Pay-What-You-Want model is not a valid way to build a substantial PDF
Tag: pay-what-you-want
PDF Pricing Experiment – The Secrets of Price
Yesterday I looked at the headline numbers in our Pay-What-You-Want experiment. Today I will look deeper into how much people paid and reveal a couple of secrets. How Much They Paid Eleven copies of the PDF were sold. This is
PDF Pricing Experiment – The Headline Numbers
Between the 2nd and the 10th of February, the Mince Pies & Murder PDF was on sale on a pay-what-you-want basis. Apart from a minimum price of £1 (due to credit card fees) buyers of the 60+ page PDF could